It is important to do enough research of the company and the open job you are looking for - to be able to assess, if you want to work with the company and have the desired motivation to do it. Also you will be able to ask much more intelligent and relevant questions to the department manager or HR. Many companies are active on social media, fx linkedin, twitter, facebook, which also can provide important knowledge to write a good cover letter, CV, give you a background for a few questions prior sending your application and as well in the job interview.
Researching the company as part of applying for an open job, does make it easier for you to adjust your CV, cover letter and write a strong motivation to work with the company. Getting the CV to be easy to overview, and 100% relevant according to the employers’ need is key to get selected for an interview, especially if you stand out. You need to analyze the employers need, and make small adjustments to your CV for most job-applications - and not have any errors.
Sources:
Get the interview by monster.com
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